Having met on our roads originally painted car, any look back: it is a rare phenomenon. In the cities are more common buses and trolley buses with advertising, but it is not the wish of the driver, and the banal commissioning of the machine as the advertising vehicle. Truck advertising also occurs, sometimes even original, but it’s just a business owner does not want his side were empty of cars and loads of advertising. But to own a truck driver painted – is a rarity. And this situation is found almost everywhere in the world. But there are exceptions, and so bright, that is difficult to imagine. Example – Pakistan where decorating cars, including freight – it’s a tradition. How it all begins when the car had not been invented, and the only means of transport was horse carriage Pakistan, the local nobility started to make their carts painted that it was clear that he was going a respected man, a wealthy nobleman. This tradition has used one of the first bus companies in Pakistan under the name of Kohistan. In 1920 the company began to paint their buses. Simple poor Pakistanis feel rich, beautiful ride on the bus. It is these feelings and advertised company, having made an unmistakable publicity stunt. Painting took up a specially created Artel artists. The tradition of going with carts to cars, continued its development and today just reached incredible heights.

Example – Pakistan where decorating cars, including freight – it’s a tradition.

How it all began.

Even when the car had not been invented, and the only means of transport was horse carriage Pakistan, the local nobility started to make their carts painted that it was clear that he was going a respected man, a wealthy nobleman. This tradition has used one of the first bus companies in Pakistan under the name of Kohistan. In 1920 the company began to paint their buses. Simple poor Pakistanis feel rich, beautiful ride on the bus. It is these feelings and advertised company, having made an unmistakable publicity stunt. Painting took up a specially created Artel artists. The tradition of going with carts to cars, continued its development and today just reached incredible heights.


Kings railroad Pakistan not. Although 257 thousand kilometers of roads have to have 152 kilometers of paved and the state program of building highways, still a lot of dirt roads, which are the only links with the outside world villages. Trucks, of bringing food and water, very largely determine the life of the people. Therefore, there was surprisingly respectful attitude to trucks: they always missed out on the road, always think that they are right. Drivers idolize their trucks: for most of it – the only breadwinner. And if a person has his own truck, it – one of the most respected people, actually the king of the road. And it is – not just words: we’re talking about Asia, and there is such an attitude will certainly develop into a cult.

So painted trucks – it is much more than the old tradition – is the attachment of his own soul. Here are real palaces on wheels – the most suitable place for the king of the road.

Who paints cars.

Having bought the truck, any novice driver just before it is taken to paint and decorate, trying to give us something to be better than others. Coloring engaged artists who specialize on this. Their work is expensive – the driver pays for painting truck 3-5 thousand dollars, and even a couple of thousand to spend on the design inside the cabin – you ought to decorate her carpets.

Artists involved in painting, there are many. Only in the 14 million city of Karachi, more than 50 thousand. Artist earns an average of 300-400 dollars a month, his apprentice – $ 150, and Pakistani truckers are paid at the level of 150-200 dollars. To paint the truck will require 1.5-2.5 months – during which time the machine is idle, and the driver gets nothing. But what about the cost to regret not necessary. And vanity is satisfied (“Oh, how I have a beautiful car – the best!”), And favorable orders soon get a car painted and pick up more passengers. In Pakistan, the passengers travel on anything, and why not start the truck. And in Pakistan, people believe that a beautiful car – a talisman against accidents.

What paint on cars.

The question is not so simple: on the road is not a big country to meet two identical trucks. Their design has long turned into a kind of art. So creativity is difficult to somehow organize.

Well, what are the most important subjects, trying to put on his truck Pakistani trucker? Portrait of the beloved symbol of love and memories of the family hearth, the scenery will remind the driver of his native place. Maybe here and portrait politician surrounded by related symbols, and a portrait of the national hero reflect patriotism driver. Images of the prophets are especially popular: Pakistan – an Islamic country. Local fetish – horns and tails of cows – also a part of a design element of the truck. And yet – bows, ribbons, flowers, chasing – anything.

What’s not clear.

Looking at the Pakistani lorries and buses, can be a long time to learn each picture and each design element. It is difficult to understand only two things – how the driver sees the road through the inscriptions on the windshield and garlands, nodding to the glass roof. And yet – how can be maintained impeccably clean these thousands of little things, tied screwed suspended bolted to the car. But somehow support! All the cars on the road is always clean. Another question remains unanswered – what will our traffic police inspector, if it will pass by a palace on wheels? Because I want to feel like a king of the road!